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"Wake Up to Gorgeous Lashes: Babe Original Lash Serum"
Babe Original Lash Serum gives you fuller, longer-looking lashes and brows without extensions or falsies. This advanced, vegan, and cruelty‑free formula strengthens natural lashes, works safely with lash extensions, and helps sparse brows grow in beautifully. Non‑irritating and easy to apply, it delivers visible results in weeks—just brush on nightly. No harsh ingredients, no animal testing, just gorgeous, healthy lashes. Love your look naturally.
NATURAL LASHES that actually woke up like this
TATCHA
"I first discovered Babe Original's Essential Serum in 2021 through social media, and within just 3-4 weeks, my friends were convinced I was wearing false lashes — that's how dramatic the results were! Since then, I've been hooked. The results speak for themselves —this serum truly works!"
Real Babe customer since 2021
Dallas, TX
HOW TO USE
Apply serum in the PM just above your upper eyelash line on clean, dry skin. One dip of the wand is enough for both eyes.
As with all cosmetic products used in the area of the eye (or close proximity to the eye), it is important to carefully read all directions and warnings. If serum gets into the eye, immediately rinse thoroughly with cool water to completely remove serum from the eye. Do not apply to the lower lash line. If product does come into contact with the eye, immediately rinse thoroughly with cool water to completely remove the cosmetic serum from the eye.We recommend performing a patch test priorto first use. Apply a single stroke of serum with the applicator to a small area such as the inner forearm. Leave the test area undisturbed for 24 hours. If redness, irritation, or other unwanted effects occur, gently wash off the product and do not continue to use
OUR FORMULA IS
RESULTS-DRIVEN
OPHTHALMOLOGIST
TESTED
VEGAN
CRUELTY-FREE
OIL-FREE
MADEIN USA
We started it all with our Essential Lash Serum - one that actually worked. 20,000+ raving reviews later, we've expanded our categories into eye, brow, hair, skin and lip with a focus on treatments + cosmetics that deliver real, visible results. Every formula is intentionally packed with powerhouse ingredients - Peptides in our Mascaras, Biotin in our Brow Fillers, Hyaluronic Acid in our Lip Plumpers - so your beauty routine works for you, not against you. While we’re most known for our lash, brow, and hair serums, we infuse every cosmetic with nourishing and enhancing ingredients. Whether it’s lashes, brows, or lips, you’re always giving them the VIP treatment - without the premium price tag. Because we believe that confidence should be accessible to anyone.
PERFORMANCE-DRIVEN. RESULTS-FOCUSED
CLEAN, CONSCIOUS, CRUELTY-FREE
Here's what we mean by clean:
✔️ Always Safety-Tested
✔️ Vegan-Friendly
✔️ Cruelty-Free (Leaping Bunny certified!)
✔️ Planet-Friendly Packaging
OUR MISSION
We’re here to inspire originality and redefine confidence. We’re building a brand that celebrates all ages, ethnicities, and identities - a safe, empowering space in beauty. Whether you choose to go barefaced or full glam, your voice matters here. Babe Original isn’t just a brand - it’s a movement toward embracing originality. And we’re so glad you’re part of it.
Babe Lash started in 2013 with our Essential Lash Serum - designed to deliver visibly longer-looking lashes in as little as 4 weeks.* In 2022, as the success of our Babe Lash Essential Lash Serum continued to grow, we took our award-winning formula and expanded into more results-driven products that our customers were asking for - like brow, hair, and lip serum. Creating these new products led us to a total rebrand as Babe Original - because we were more than just lashes. The same Babe Lash Essential Lash Serum remains our #1 best-seller with the same formula you know and love, and is now complemented with more products to help you feel confident in your original self. To learn more about Babe Original, formerly Babe Lash, and all the positive changes we have made while staying true to our original formulas
FAQ
You only need 1 dip for both eyes. Wipe off any excess product from the wand before applying, then apply a thin line just above your upper lash line on clean, dry skin just like eyeliner. Wait 2-3 minutes for serum to dry before applying skincare, makeup, touching your eyes, or laying down.
Apply to your upper lash line on clean, dry skin. Do not use on lower lash line.
Everyone’s a little different - some people start seeing progress as soon as 4 weeks in! We recommend taking before & after photos along the way and comparing your results after 12 weeks of consistent use.
We recommend applying serum 2-3 times a week to maintain your look once you're satisfied with results!
YES! Our lash treatments are oil-free and safe to use with extensions and strip lashes.
Immediately rinse thoroughly with cool water to completely remove the cosmetic serum from the eye.
When you first start using the serum on sensitive skin, we recommend applying every other night for the first two weeks. This will allow your skin to acclimate to your new routine. Make sure to review the product instructions and our tips + tricks, as sensitivities can occur from using too much serum or applying improperly. Less is more, babe! As with any new personal care product, there is always a chance it may not be the right fit for you. If you experience any unwanted effects, discontinue use.
Isopropyl Cloprostenate – A prostaglandin analog that conditions hair Amino Acids – The building blocks of crucial beauty proteins like keratin Panthenol – Smooths and softens texture of damaged hair Biotin – Moisturizes and strengthens hair Sodium Hyaluronate (Hyaluronic Acid) – Restores damaged hair for enhanced appearance and strength Tocopheryl Acetate (Vitamin E) - Skin conditioning agent full of antioxidants
Isopropyl Cloprostenate is a prostaglandin analog that conditions hair. It works hand in hand with our nourishing blend of performance-based ingredients like Amino Acids, Biotin, and more to support your best lashes ever.